In his first big deal with grocery chain H-E-B, No. 99 and his reps worked in a clause that should keep the 6-foot-5, 295-pound superstar's refrigerator well stocked.
"He's got a big appetite and we have a lot of groceries," H-E-B Houston president Scott McClelland tells CultureMap. "Part of the contract is that we buy his food."
One thing's for certain: Watt's H-E-B deal makes a lot more sense (if not cents) than New England Patriots quarterback Tom Brady's much-ridiculed pimping of UGGs boots.